This one is pretty lengthy, but it serves it's purpose to jog my writing skills, so I'm just going to upload as images instead of text. FYI, these are just ramblings and writing; please excuse grammatical and spelling errors.
This week, I did some minor edits on some of the Thesis 2 materials. I also updated the design of my Materials Matrix and DS chart to suit the brand more. Next week, in Module 2, I plan to have a user testing session with my cousin who is a CBD store owner in San Antonio. I want to get his insight on my deliverables and to make sure I have the pertinent information on the packaging. I recently learned new things about CBD from him, like the existence of "broad spectrum" CBD, which I will include as the Hot Chocolate Line. I’m also going to work on the final deliverable designs, which are the social media ads. So far I’ve got a moodboard for those and a general idea how I want to market the products. Looking back now, I'm wondering if I should add a couple more ads for discount offers. Although my Gantt chart primarily says to "refine," I'm there's is still plenty to do and fix in all my deliverables. ----- App: https://xd.adobe.com/view/d17aca2f-63b7-...
This was the final work week and everything came together for tomorrow's presentation. While getting my files ready, I realized that there's so much more I want to create and achieve with my thesis project. I know one of my keywords was "detailed," and I want to communicated with that in the design, but in small ways that some may not even notice. This maybe with the deliverables or even the brand's message and goals. I plan for the future of this project to grow with society and how CBD edibles plays a role in that in the San Antonio market. I plan to keep relevant by reading current articles and watching videos or even keeping up with my focus group to see how things have changed with their relationship with CBD. I also realized this week that I need more experience with video editing and seeing what little I can do with animation, makes me want to try harder to make more advanced motion graphics—especially since one of my deliverables requires motion graphics...
The past few weeks I've been steadily working on my deliverables, presentation, and process book. I'm still working on the minor details, but overall my thesis is complete. I do think there's more I can expand upon my thesis after my presentation so I'm looking forward to exploring more and putting my thesis in my portfolio. There have been a lot of trials for me this semester, but I think everything came together towards the end. I look forward to seeing where my thesis takes me and how my final semester will wrap up my degree next semester.
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