Notes_week 3

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Thesis 3: Module 14

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The past few weeks I've been steadily working on my deliverables, presentation, and process book. I'm still working on the minor details, but overall my thesis is complete.  I do think there's more I can expand upon my thesis after my presentation so I'm looking forward to exploring more and putting my thesis in my portfolio.  There have been a lot of trials for me this semester, but I think everything came together towards the end.  I look forward to seeing where my thesis takes me and how my final semester will wrap up my degree next semester.
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Thesis 3: Module 5

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This week was pretty hectic getting ready for my user testing sessions. I had a few different instances of user testers one in person, one virtually, and one survey. In total I have 8 responses/user testers from this past week. In module 6, I'll incorporate what I learned from their responses into my deliverables.  A couple of insights I remembered from the week is to have more of a buying incentive. For the app, this includes a coupon or deal for newcomers to buy the product. The packaging, will have more of a take-away gift, like how the bars packaging have the illustration wrapper; but instead I'll change to a perforated card. I also became aware of being more transparent in my packaging as far as the differences between each type of CBD and to make the packaging more sustainable. The CBD store owner suggested conveying the product is made of seed paper so it's biodegradable and can have a new life as a flower/plant.   I learned a lot in my user testing, but I know the...
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Thesis 3: Module 3

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This week I worked on a few different things. I updated the app a bit and tried to make a rough on how the app would be demonstrated. I'm still learning video editing, and I was hoping Adobe Premier Rush would be more suitable for my skill level, but it ended up not working. The video turned out pixelate and the type formatting didn't have much options. I'll work on it more this week, but I'm considering hiring a video editor if it doesn't go well.  I decided to add more illustrative elements in my bar packaging and it to be on the paper foil. The mock looks like it's on a shiny foil, but I plan for it to be more like the paper-lined foil so the image would stand out more and be easier to peel away for keeps.  I tried out a few social media posts, and I realized that the long rectangular format of Instagram Stories fits well with the "tarot card" shape of some of the illustrations I created. So, I'm going to add a couple of Instagram stories that s...
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