Notes_week 3

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Thesis 3: Module 1

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This week, I did some minor edits on some of the Thesis 2 materials. I also updated the design of my Materials Matrix and DS chart to suit the brand more. Next week, in Module 2, I plan to have a user testing session with my cousin who is a CBD store owner in San Antonio. I want to get his insight on my deliverables and to make sure I have the pertinent information on the packaging. I recently learned new things about CBD from him, like the existence of "broad spectrum" CBD, which I will include as the Hot Chocolate Line.   I’m also going to work on the final deliverable designs, which are the social media ads. So far I’ve got a moodboard for those and a general idea how I want to market the products. Looking back now, I'm wondering if I should add a couple more ads for discount offers. Although my Gantt chart primarily says to "refine," I'm there's is still plenty to do and fix in all my deliverables. ----- App: https://xd.adobe.com/view/d17aca2f-63b7-...
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Week_14

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This was the final work week and everything came together for tomorrow's presentation. While getting my files ready, I realized that there's so much more I want to create and achieve with my thesis project. I know one of my keywords was "detailed," and I want to communicated with that in the design, but in small ways that some may not even notice. This maybe with the deliverables or even the brand's message and goals. I plan for the future of this project to grow with society and how CBD edibles plays a role in that in the San Antonio market. I plan to keep relevant by reading current articles and watching videos or even keeping up with my focus group to see how things have changed with their relationship with CBD. I also realized this week that I need more experience with video editing and seeing what little I can do with animation, makes me want to try harder to make more advanced motion graphics—especially since one of my deliverables requires motion graphics...
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Thesis 3: Module 14

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